It was created with the aim of anticipating the expectations of modern man, with an urban style that dominates the scene, thanks to original details and colorful and explosive combinations. Alcott Los Angeles, on the other hand, was born in the spring of 2013, for an irresistible trendy feminine product. Alcott Los Angeles is in fact the brand dedicated entirely to the girl of today who knows what she wants and knows how to get it. Alcott and Alcott Los Angeles therefore represent two souls of the same world: a wealth of proposals and looks to be experimented in order to always keep up with every trend in an incredibly competitive price setting.